Enhancing Canada’s Beef Exports and Competitiveness in the Global Market
DOI :
https://doi.org/10.55016/ojs/sppp.v17i1.78430Résumé
Alberta reports the highest revenues among all provinces in beef cattle ranching and farming,
but there is still considerable potential to maximize profits by expanding international trade.
In 2022, Canada exported 0.78 million head of cattle and 430,000 metric tonnes of beef, for a
total trade value of C$5.2 billion. That same year, Canada ranked eighth globally in the volume
of beef exports, sixth in the value of beef exports and fourth in the aggregate value of live cattle
and beef exports.
This study aims to provide a policy brief on Canada’s beef and cattle production and exports,
and international market access and conditions. Trade barriers are identified and evaluated, and
the implications of non-tariff measures (NTMs) are examined. These include, for example, the ban
imposed by the European Union and the United Kingdom on the importation of peroxyacetic acid
(PAA)-treated and hormone-treated beef, and the United States’ political/legislative attempts
to invoke the mandatory country-of-origin labelling (CoOL) standard for Canada’s beef exports.
This study also discusses the benefits and limitations of preferential trade agreements (PTAs) for
Canada’s beef exports, such as the Canada-U.S.-Mexico Agreement (CUSMA); the Canada-EU
Comprehensive Economic and Trade Agreement (CETA); and the Comprehensive and Progressive
Agreement for Trans-Pacific Partnership (CPTPP). The study concludes by exploring the
opportunities to increase Canada’s beef exports and competitiveness in international markets.
The analysis indicates that the Canadian cattle/beef sector would benefit from pursuing general
strategies to increase its competitiveness in foreign markets by promoting its beef, raising
production efficiency and reducing production costs, tackling labour shortages, alleviating
regulatory constraints and integrating novel technologies in beef production and processing.
The Canadian cattle/beef sector must increase its competitiveness in international markets and
diversify export destinations while maintaining access to the U.S. market. Canada is a major player
globally, but it needs to increase its competitiveness in, for example, China, Japan, South Korea,
Saudi Arabia, Vietnam, Taiwan and the United Arab Emirates as these markets currently rely
heavily on beef imports from Australia, Brazil and the U.S., among other countries.
It would be critical to encompass strategies tailored to the market characteristics/conditions of
destination countries, raise the effectiveness of PTAs and stimulate bilateral business/marketing
networks. This study emphasizes the importance of sustaining market access to the U.S.,
enhancing market access to other foreign countries and pursuing pronounced diversification
strategies in beef exports to mitigate risks and uncertainties in international markets. It also
underlines the basic requirement of raising competitiveness vis-à-vis other beef-exporting
countries in various international markets. In this context, trade preferences may not necessarily
lead to significant increases in Canada’s beef exports to foreign markets when preferential access
is more pronounced for beef exported from other countries. Also, cost reductions should be
relatively significant to effectively compete with other beef-exporting countries and realize
increases in Canada’s beef exports to international markets.
Téléchargements
Publié-e
Numéro
Rubrique
Licence
The following is the copyright statement of SPPP.
Copyright © <Author name> <year>. This is an open-access paper distributed under the terms of the Creative Commons license CC BY-NC 4.0, which allows non-commercial sharing and redistribution so long as the original author and publisher are credited.
Publication Copyright and Licensing
The following guidelines and information, provided in six sections, are intended for authors (the “Author”) who are invited to write a paper (the “Work”) for The School of Public Policy Publications (the “Publisher”). The rights and responsibilities conveyed in the SPP Author Agreement will only apply once your paper is accepted for publication. At that point in the publication process, you will be asked to download the form and return a signed copy via e-mail to spppublications@ucalgary.ca. Please review the below information to ensure agreement with SPPP policies.
Section 1: Author’s Grant of Rights
In consideration of the Publisher’s agreeing to publish the Work in The School of Public Policy Publications, the Author hereby grants to the Publisher the following:
1.1 The irrevocable, royalty-free right to publish, reproduce, publicly display, publicly perform and distribute the Work in perpetuity throughout the world in all means of expression by any method or media now known or hereafter developed, including electronic format;
1.2 The irrevocable, royalty-free right to use the Author’s name and likeness in association with the Work in published form and in advertising and promotional materials related to the Work; and
1.3 The irrevocable, royalty-free right to license others to do any or all of the above.
Section 2: Prior Publication & Publication by Others
2.1 The Author agrees not to publish the Work, or authorize any third party to publish the Work, either in print or electronically, prior to publication of the Work by the Publisher.
2.2 The Author agrees not to publish the Work in any publication outlet which is substantially similar to The School of Public Policy Publications for a period of six (6) months after publication of the Work in The School of Public Policy Publications. Substantially similar is defined as a non-subscription, open-access publication outlet with a similar mandate/vision and intended audience.
2.3 Should the Author publish or distribute the Work elsewhere at any time or in any alternate format, the Author agrees to contact The School of Public Policy Publications to inform them of the subsequent publication.
2.4 Should the Author publish or distribute the Work elsewhere at any time or in any alternate format, the Author agrees to make reasonable efforts to ensure that any such additional publication cites the publication in The School of Public Policy Publications by author, title, and publisher, through a tagline, author bibliography, or similar means. A sample acknowledgement would be:
“Reprinted with permission from the author. Originally published in the The School of Public Policy Publications, http://www.policyschool.ca/publications/.”
Section 3: Editing and Formatting
The Author authorizes the Publisher to edit the Work and to make such modifications as are technically necessary or desirable to exercise the rights in Section 1 in differing media and formats. The Publisher will make no material modification to the content of the Work without the Author’s consent.
Section 4: Author’s Ownership of Copyright and Reservation of Rights
4.1 Nothing in this agreement constitutes a transfer of the copyright by the Author, and the copyright in the Work is subject to the rights granted by this agreement.
4.2 The Author retains the following rights, including but not limited to, the right:
4.2.1 To reproduce and distribute the Work, and to authorize others to reproduce and distribute the Work, in any format;
4.2.2 To post a version of the Work in an institutional repository or the Author’s personal or departmental web page so long as The School of Public Policy Publications is cited as the source of first publication of the Work (see sample acknowledgement above).
4.2.3 To include the Work, in whole or in part, in another work, subject to Section 2 above and provided that The School of Public Policy Publications is cited as the source of first publication of the Work (see sample acknowledgement above).
4.3 The Editors and Editorial Board of The School of Public Policy Publications requires authors to publish the Work under a Creative Commons Attribution-NonCommercial 4.0 International licence (CC BY-NC 4.0). This license allows others to distribute, remix, tweak, and build upon the Work for noncommercial purposes, and ensures the Author is credited for the original creation. This onward licensing is subject to section 2.4 of this agreement, which further ensures that the original publisher is credited.
Section 5: Author’s Warranties and Undertakings
The Author warrants that:
5.1 The Author is the sole author of the Work, or if a joint author, the Author has identified within the Work the other authors, and holds the copyright, either solely or jointly, and has the power to convey the rights granted in this agreement.
5.2 The Work has not previously been published, in whole or in part, except as follows:
5.3 Any textual, graphic or multimedia material included in the Work that is the property or work of another is either explicitly identified by source and cited in the Work or is otherwise identified as follows:
5.4 To the best of the Author’s knowledge, the Work does not contain matter that is obscene, libelous, or defamatory; it does not violate another’s civil right, right of privacy, right of publicity, or other legal right; and it is otherwise not unlawful.
5.5 To the best of the Author’s knowledge, the Work does not infringe the copyright or other intellectual property or literary rights of another.
5.6 The Author will indemnify and hold Publisher harmless against loss, damages, expenses, awards, and judgments arising from breach of any such warranties.
Section 6: The Reuse of Third-Party Works
The Publisher requires that the Author determine, prior to publication, whether it is necessary to obtain permissions from any third party who holds rights with respect to any photographs, illustrations, drawings, text, or any other material (“third-party work”) to be published with or in connection with your Work. Copyright permission will not be necessary if the use is determined to be fair dealing, if the work is in the public domain, or if the rights-holder has granted a Creative Commons or other licence. If either the Author or Publisher determines for any reason that permission is required to include any thirdparty work, the Author will obtain written permission from the rightsholder.
