Anticipating and Addressing Stakeholders’ Stereotypes of Evaluation
Abstract
Communicating about the field of evaluation is an acquired skill that is described in both the CES and AEA competency documents. This article describes a two-part instructional activity designed to help evaluators and students hone their communication skills with a focus on describing evaluative perspectives, processes, and tools in a way that is accessible to stakeholders, and challenging stakeholder stereotypes of evaluators.
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